De-sta-co Clamps

looking at this EDN Design Idea: 

https://www.edn.com/custom-diy-dmm-smd-fixture-for-low-z-measurements

The thing that caught my eye was the clamp - the article calls them:

Lever arm-toggling ?  Really ?  In the olden days of the 1970s/80s/90s we called them: De-Sta-Co clamps because that's what was stamped into the clamp  :)  I imagine that there are many generic versions now.  In our receiving inspection department they were used for holding a device-under-test (DUT) in place on a test fixture.  With ICs this wasn't necessary but with other items it was required to hold the DUT in place to minimize affecting the temperature or whatever. 

https://www.destaco.com/clamping/manual-clamping/hold-down-clamps

Where did we get them ?  why here:

https://www.mcmaster.com/products/destaco-clamps/

I wonder if Destaco ever considered doing what Louboutin did with their shoes - Destaco clamps always had red handles :)

https://en.wikipedia.org/wiki/Christian_Louboutin

Trademarks last FOREVER unlike patents or copyrights - although the holder does have to defend the trademark and keep up any required renewals.  
 

Examples from pre and post Watergate: Daniel Ellsberg used a Xerox copier to copy the Pentagon papers.  People referring to the Pentagon papers in public as "Xeroxed" would have been contacted by Xerox and chastised.  Similarly I remember watching the Senate Watergate hearings, Senator Ervin made the remark: "we'll Xerox you a copy".  Xerox contacted Senator Ervin's office about this and he mentioned it in a subsequent hearing :)

Also I remember when my Dad subscribed to Writer's Digest, one of the issues would address incorrect use of trademarks in published writing as a potential no-no.  And a lot of major companies would advertise in that issue to emphasize that writers shouldn't take liberties with their trademarks.

The idea is to prevent the trademark from becoming a generic reference for some particular item or action.

https://www.writersdigest.com/business-legal-matters/unauthorized-writings

I imagine if the author of that EDN Design Idea was talking about Louboutin shoes he'd say something like: "red-soled womens shoes with insanely high heels"  :)

source/credit: By Arroser - Own work, CC BY-SA 3.0, https://commons.wikimedia.org/w/index.php?curid=16729898

Best Regards,
Chuck, WB9KZY
http://wb9kzy.com/ham.htm