1940 Sears Radio Catalog

I remember the Sears specialty catalogs, the farm and ranch one had bees for sale:

https://wb9kzy.blogspot.com/2022/02/receiving-parcels-by-mail.html

But I was unaware that Sears had a radio catalog aimed at hams:




https://archive.org/details/sears-roebuck-1940-radio-amateur-test-equipment-sound-systems-catalog

There is only this single catalog on Archive so don't know if it continued after the war.  I do remember that Sears sold Yaesu receivers with the Sears name (much like Heathkit sold Yaesu rigs with the Heath name) but a whole catalog of ham stuff is amazing.  The wooden tower and wooden beam on the cover are just so cool - I've got plenty of wood on the property, it could happen here !  :)

Best Regards,
Chuck, WB9KZY
http://wb9kzy.com/ham.htm